How wealthy is Jeff Bezos?

  • Published: 03 October 2022

A new visualisation tool uses the interactive power of online visualizations to demonstrate the size of the gap between the average person and the worlds super rich.

We are often not very good at comprehending very large numbers. In our daily life, we rarely encounter very big values, and certainly not in visual form. We can imagine the difference between a hundred and a thousand easily, and perhaps hundreds of thousands. Once we get beyond a million, it all becomes a word game.

The tool

A tool available on

https://mkorostoff.github.io/1-pixel-wealth/ will help you to understand just how much wealth Jeff Bezos has accumulated compared to his average fellow citizen in the USA, a reference point that is already fairly privileged.

Using the functionality of the scroll bar, the tool helps to visually represent the median US household income of $68,000 as a block, compared to millionaires, billionaires and beyond. We bet your finger will get tired holding down the scroll bar before you get to the end of his personal block.

Learn more in our webinar on the Digital Markets Act

If youre interested in learning how new legislation aims to bring the earnings of powerful data owners under control in Europe by watching our webinar on the Digital Markets Act.